VIBRANT LIFESTYLE DESTINATION AT THE RATCHAPRASONG BANGKOK DOWNTOWN

The Ratchaprasong District is Bangkok’s most iconic lifestyle destination with 9 major shopping malls, over 5,500 shops, restaurants and spas, 9 luxury hotels and 8 famous shrines. The elevated Ratchaprasong Walk (R-Walk) connects 22 well-known establishments together, providing convenient accessibility for all. Located at the intersection of Ratchadamri, Ploenchit and Rama I roads.

Ratchaprasong District covers a total area of 1,020,000 square meters with 884,200 square meters of shopping area and more than 4,700 retail shops. To date it has 18 members covering four areas:

Ratchaprasong District is a non-profit trade association, with the objective of providing a safe, secure walkable district experience for visitors and locals to enjoy.  Members are in several categories:

Retail Centers (total 5,500 shops approx)

  • Amarin Plaza
  • centralwOrld
  • Erawan Bangkok
  • Gaysorn Village
  • President Tower Arcade
  • The Market Bangkok
  • The Platinum Fashion Mall

Hotels (total 4,228+ hotel rooms, Event & Function spaces  50,868 square meters)

  • Anantara Siam Bangkok Hotel
  • Centara Grand at CentralWorld (including Convention Hall 5,250 square meters)
  • Grand Hyatt Erawan Bangkok
  • Holiday Inn Bangkok
  • InterContinental Bangkok
  • Novotel Bangkok Platinum
  • Renaissance Bangkok Ratchaprasong
  • The St.Regis Bangkok Hotel
  • Waldorf Astoria Bangkok

Office Buildings (158,150 square meters)

  • Amarin Tower
  • Gaysorn Tower
  • Maneeya Center
  • President Tower
  • The Offices at CentralWorld

Residences (842 Units)

  • Magnolias Ratchadamri Boulevard

Note: Arnoma Grand Hotel, Big C Rajdamri and Courtyard by Marriott Bangkok are RSTA’s alliance partners in developing the district.

 

 

Ratchaprasong’s distinctive features with its rich history of over 50 years include:

Luxe Lifestyle:

  • o Luxury fashion and shopping experiences: From International luxury brands and flagship stores such as Louis Vuitton, Prada, Burberry to the best of Thai designer fashions to home décor crafts, or the best department stores Zen, Isetan to high street flagship concepts such as Zara, British India, XXI Forever, Kinokuniya and Toys’R Us, Ratchaprasong has it all.
  • o The best of fine and contemporary dining and gourmet markets: A variety of International cuisine and ambiences are on offer from five star hotel gourmet dining to fun Thai food courts and best gourmet supermarkets at centralwOrld.
  • o The city’s most luxurious, popular hotels and spa: There are over 6 International branded hotels and service apartments that are just steps away from the heart of Ratchaprasong such as Grand Hyatt Erawan Bangkok, Intercontinental Bangkok, Anantara Siam Bangkok, Holiday Inn Bangkok and Arnoma Bangkok and much more.

Energy and Excitement:

  • The choices of recreational activities are abundant in Ratchaprasong. Multiplex theatres, bowling alleys and many outdoor festivals throughout the year, plus End of Season Sale, Elle Fashion Week, Taste It All Food Festival, the annual Christmas & New Year lighting and Bangkok Countdown celebrations.

Spirituality:

  • The Erawan (Brahma) Shrine, people from all over the world come to pray and pay their respects at this most precious place. In addition to the Erawan (Brahma) Shrine, the district is home of six other shrines; Indra Shrine, Narayana Statue, Goddess Lakshmi Statue, Trimurti Shrine, Ganesh Shrine and Uma Shrine.

Convenience and Safety:

  • Easily accessible by sky train, car, taxi, bus or boat transport. Also, Ratchaprasong can be reached by the upcoming Suvarnabhumi Airport Rail Link (SARL) at Makkasan station only 15 minutes. Visitors can use direct link to BTS Chitlom station and skywalk links to all major shopping, entertainment venues and five- star hotels. As well, the closed circuit television (CCTV) system is available to provide convenience and safety for all customer and visitors to the Ratchaprasong district.

The founding of RSTA reflects the excellent cooperation between private companies and the government sector to promote Bangkok as a world-class shopping destination. RSTA has worked actively with the Bangkok Metropolitan Administration (BMA) and Tourism Authority of Thailand (TAT) on the district’s development and preservation plan including a number of physical development and maintenance projects as well as promotional campaigns. Visitors can access more information at www.bkkdowntown.com and www.facebook.com/heartofbangkok

RSTA chronology

1997

Five businesses (Gaysorn Group, Erawan Group Public Co.,Ltd, Grand Hyatt Erawan Bangkok, President Hotel & Tower Co., Ltd and Maneeya Group) form Ratchaprasong Square Co., Ltd to develop the district into a world-class urban village

1999

• Launch of “Shopping Street” project to improve facilities and infrastructure in Ratchaprasong district such as creating linkage among shopping and entertainment destinations, improve sidewalk and paving, landscape, fencing and bollards and kiosk landmarks

• Launch of the 1st Bangkok Countdown Annual Event and Street Decorations at Ratchaprasong. It has become the key place to celebrate the New Year Count Down in Bangkok

2002

Opening of skywalk bridge links between Gaysorn, Erawan Bangkok and Amarin Plaza

2003

Ratchaprasong Square Co.,Ltd officially became Ratchaprasong Square Trade Association (RSTA)

2004

Launch of „Joint Parking‟ program to facilitate visitors to the district, at Gaysorn, Erawan Bangkok and Amarin Plaza

2005

• The opening of skywalk bridge link extension to CentralWorld
• Renovation of footbridge on Rajdamri Road
• Launch of series of Ratchaprasong annual events and programmes:

- Visa Dining Zone
- Ratchaprasong Summer Sale
- Taste it all @ Ratchaprasong
- Website : Ratchaprasong.or.th
- Ratchaprasong Shopping Guides
- Ratchaprasong Winter Sale

2006

• RSTA celebrates HM the King’s 60th Anniversary of Ascension to the Throne by organizing „Grand Invitation‟ book signing stations for the public to express their warm wishes to His Majesty and musical events for public enjoyment.

• CentralWorld Co., Ltd becomes a full member of RSTA

• RSTA signs a Memorandum of Understanding with Bangkok Metropolitan Administration (BMA) for the provision and installation of a closed circuit television (CCTV) system to provide convenience and safety for all customers and visitors to the Rachaprasong district with more than 20 million baht invested in the system that included 64 security cameras covering the skywalk and footpaths throughout the district. A control centre was officially opened in November 2007

2008

• RSTA introduces its first Boarding Pass Program - the first program ever in Thailand to combine the efforts of over 300 shops/outlets in Ratchaprasong area and eight leading airlines.

• RSTA joins with Bangkok Metropolitan Administration (BMA) for a pilot project to solve traffic and pollution problems around the Ratchaprasong district area.

• RSTA spends an additional four million baht to upgrade wide-screen, four million pixel security cameras located on the BTS skywalk at Ratchaprasong intersection. The association also plans to install a wireless system and additional CCTVs in the district, to better monitoring all of Ratchaprasong.

2009

• Four Seasons Hotel Bangkok and The St. Regis Bangkok officially join the Ratchaprasong Square Trade Association (RSTA). There are currently 13 members total in the association.

• RSTA officially launches its new website URL www.heartofbangkok.com

• RSTA inaugurates its annual Almsgiving Ceremony, TAK BARD LOY FAH, on the Ratchaprasong Skywalk. Held 1 December each year to celebrate His Majesty the King‟s birthday, the eye-catching ceremony features hundreds of Buddhist monks receiving dried food alms and offerings in a long line that stretches from the Arnoma Hotel to CentralWorld.

2010

RSTA and BMA set-up the Deities‟ Tour so that Thais who wish for prosperity can pay homage to Ratchaprasong‟s six deities and also to promote tourism in Bangkok and Ratchaprasong district.

2011

RSTA launches its new FaceBook page, www.facebook.com/heartofbangkok

2012

• RSTA launches the iPhone application , the Ratchaprasong mobile app

• The Platinum Fashion Mall and Novotel Bangkok Platinum Hotel officially join the Ratchaprasong Square Trade Association (RSTA). There are currently 15 members, increasing from 13 existing members in the association. A 200 m. new Skywalk extension from Gaysorn to Amarin with new dimensional design – 10 m. width and 2.8 height – along with landscape renovations on street medians and vertical gardens around Bangkok have been completed to celebrate H.M. the king‟s 7th cycle birthday

2014

After the Shutdown Bangkok demonstrations, the Ratchaprasong Square Trade Association (RSTA) and Bangkok Metropolitan Administration (BMA) organized an economic revitalization initiative which included the Stronger Together and We Love Ratchaprasong campaigns

2017

The visionary “Skywalk” (elevated walkway) initiatives, with the newest
addition to the north named the Ratchaprasong Walk (R-Walk), were opened to the public for convenient and safe means of exploring the iconic Ratchaprasong District. Together with the Tourism Authority of Thailand (TAT), Bangkok Metropolitan Administration (BMA), the Ratchaprasong Square Trade Association (RSTA) organized a variety of skywalk-based events and activities including the Ratchaprasong Shrine & Cultural Walk, Ratchaprasong Flavour Walk and the Ratchaprasong Shopper‟s Walk to promote limitless connectivity of the entire district.